Msika wamawotchi anzeru ndi wachichepere, koma ukuyenda bwino komanso ukukula bwino. Zachidziwikire, Samsung ilinso ndi gawo losanyozeka mu gawo ili. Kampani yopanga zamagetsi ku South Korea ikuchita bwino kwambiri pankhani yogulitsa mawotchi anzeru - malinga ndi Strategy Analytics, kugulitsa mawotchi anzeru mgawo lachiwiri la 2019 kudakwera ndi 44% poyerekeza ndi nthawi yomweyi chaka chatha, ndipo Samsung idakwanitsa kuwirikiza kawiri kuchuluka kwa mawotchi anzeru. kugulitsidwa chaka ndi chaka.
M'gawo lachiwiri la 2018, Samsung idagulitsa mawotchi anzeru okwana 0,9 miliyoni. Pamodzi ndi kukula kwa msika motere, gawo la Samsung la izo limakulanso. Chaka chimodzi chinali chokwanira kuti chiwerengero cha mawotchi ogulitsidwa padziko lonse chikwere kuchoka pa 0,9 miliyoni kufika pa 2 miliyoni.
Zithunzi
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Izi zidapatsa Samsung gawo la 2019% pamsika wa smartwatch mgawo lachiwiri la 15,9, poyerekeza ndi "10,5% yokha" munthawi yomweyi chaka chatha. Komabe, gawo lachiwiri la chaka chino silinapambane mofanana kwa onse opanga. Mtundu wa Fitbit, mwachitsanzo, udatsika pang'ono mbali iyi, ndipo gawo lake la msika wamawotchi anzeru adatsika ndi magawo asanu poyerekeza ndi gawo lachiwiri la chaka chatha, zomwe zidapangitsa kampaniyo kukhala pamalo achitatu pasanjidwe.
Komabe, malinga ndi akatswiri, Samsung siyenera kuda nkhawa kuti malo ake pamsikawu angawopsezedwe mwanjira iliyonse. Mwezi uno, kampaniyo idatulutsa zatsopano Galaxy Watch Active 2, yomwe idzakhala ndi zotsatira zabwino pa malonda onse. Kutsika kwa gawo la Samsung pamsika wamawotchi anzeru sikutheka, osachepera chaka chino, ndipo kampaniyo ili ndi mwayi wosunga malo ake achiwiri pagulu laogulitsa opambana kwambiri. Kampaniyo ili pamalo oyamba Apple, omwe gawo lawo pamsika wofunikira ndi 46,4%.
