Ngakhale Samsung idalemba phindu chaka chatha, idakumana ndi zovuta m'misika yayikulu padziko lonse lapansi, makamaka ku China, komwe opanga mafoni apakhomo amakhala ndi malo amphamvu komanso olamulira.
Samsung ikutsika pamsika wa smartphone waku China, ndipo gawo lake likugwa mwachangu pazaka ziwiri. Mu 2015, inali ndi gawo la msika la 20% pamsika waku China, koma gawo lachitatu la 2017 linali 2% yokha. Ngakhale izi zinali kuwonjezeka pang'ono, monga gawo lachitatu la 2016, Samsung inali ndi gawo la msika la 1,6% yokha pamsika waku China.
Zithunzi
Komabe, zinthu zikuwoneka kuti zaipiraipira kwambiri, pomwe gawo lake lidatsika mpaka 0,8% mgawo lomaliza la chaka chatha, malinga ndi zomwe zidapangidwa ndi Strategy Analytics. Makampani asanu apamwamba kwambiri pamsika waku China ndi Huawei, Oppo, Vivo, Xiaomi ndi Apple, pomwe Samsung idadzipeza yokha pamalo a 12. Ngakhale chimphona cha ku South Korea chinali wogulitsa kwambiri mafoni a m'manja padziko lonse lapansi mu 2017, sichinakhazikitse malo otsogola pamsika wa smartphone waku China.
Samsung idavomereza kuti sikuyenda bwino ku China, koma idalonjeza kuchita bwino. M'malo mwake, pamsonkhano wapachaka waposachedwa wa kampaniyo womwe unachitika mu Marichi, wamkulu wagawo la mafoni, a DJ Koh, adapepesa kwa omwe ali ndi masheya chifukwa chakutsika kwa msika waku China. Ananenanso kuti Samsung ikuyesera kutumiza njira zosiyanasiyana ku China, zomwe zotsatira zake ziyenera kuwoneka posachedwa.
Samsung ikuvutikanso pamsika waku India, komwe idakumana ndi mpikisano wamphamvu kuchokera ku mafoni aku China chaka chatha. Samsung yakhala mtsogoleri wamsika wosatsutsika ku India kwa zaka zambiri, koma izi zidasintha m'magawo awiri omaliza a 2017.
Chitsime: Wogulitsa
