Mu 2018, Samsung ikufuna kugulitsa mafoni 320 miliyoni. Nkhani yabwino ndiyakuti ku South Korea ikusungabe malonda ake pamlingo wofanana ndi chaka chatha. Lipotilo likuti Samsung yadziwitsa ogulitsa ake za mapulani ake ogulitsa chaka chatsopano. Kuphatikiza pa mafoni a m'manja okwana 320 miliyoni, Samsung ikufuna kugulitsa mafoni apamwamba okwana 40 miliyoni, mapiritsi 20 miliyoni ndi zipangizo zovala zokwana 5 miliyoni, zomwe zingawonetse kuwonjezeka kwakukulu kwa chaka ndi chaka poyerekeza ndi 2017.
Cholinga cha kampani ndikugulitsa mafoni ambiri kuposa makampani omwe akupikisana nawo Apple ndi Huawei, yomwe ili ndi malo achiwiri ndi achitatu kumbuyo kwa Samsung ponena za malonda a mafoni. Samsung Galaxy A8 ndi chipangizo choyamba kugulitsidwa chaka chino, kutsatiridwa ndi zitsanzo zamtundu Galaxy S9 ndi Galaxy S9+. Samsung yakhala ikugwiranso ntchito pafoni yopindika, koma malinga ndi lipoti latsopano, ntchitoyi yaimitsidwa pomwe kampaniyo imayang'ana kwambiri mafoni apamwamba komanso mawonekedwe awo am'tsogolo.
